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Impunidad Cero - Juntos
The power of simplicity
Impunidad Cero is a civil society organization dedicated to researching, analyzing, and shedding light on the issue of impunity in Mexico, with the ultimate aim of combating it.
The primary objective of this project was to effectively convey intricate subjects such as impunity in an easily comprehensible manner. The utilization of visual analogies plays a pivotal role in enhancing viewers' understanding of the topic. Employing simple shapes offers the benefit of minimizing cognitive load, allowing viewers to grasp the information more readily.

CREDITS      
Agency Frog Design
Client Impunidad Cero
VO Carolina Aragón Leal
Creative Direction Geovani Vazquez
Art Direction Geovani Vazquez
Audio Direction Alan Juvenal
Animation Geovani Vazquez
Music Isaac Rodrigo Vázquez
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